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Dear
Caroline,
This week is a smorgasborg of information for the small business owner or anyone else that is marketing on a shoestring and needs a helping hand.  I hope you find something that benefits you and your business.
 
As Always, Happy Marketing!
 
Caroline
 

7 Press Release Tips for Sizzling PR

Press releases can be either very good for your business and bring in plenty of new clients, or they can cause your publicity buzz to wither up and die, if the media isnīt impressed. One good press release can be great for your business.  Read on for tips to make your press release really sizzle.
 

ISSN: 1933-737X
March 6, 2008
Volume 3, Issue 9



Published every Thursday. To manage your subscription, scroll to the bottom of the e-mail.
 
 
 
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Published by Caroline Melberg
Melberg Marketing Đ 2007
bluechiptips@melberg.com
www.melberg.com
 
 
 
 
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Copywriting with Embedded Commands

If you have been using regular calls to action that are very obvious, why not make a switch in your copywriting and start using embedded commands that allow your readers to enjoy your content more, while still receiving their call to action?  Read on to find out more on embedded commands.

  

Branding: Are You Making This Big Mistake?

Branding, while important, can also be very easy to mess up. The whole too-good-to-be true marketing campaign can make people wary, so you really need to be careful. Being all things to all people is lousy branding and it doesn't work.  Continue Reading.

  

Blue Chip Marketing Tips: Never Stop Learning

Blue chip marketing tips are those that the big boys use to be successful. Blue chip marketing tips arenīt necessarily expensive, you can get a pretty good education right off the internet!  Continue reading for more blue chip tips.

  

Graphic Design Tips to Make Your Printed Materials Stand Out 

Often, people will collect quite a number of brochures, fliers, business cards and other printed material and you really donīt want to blend into the rest. Using the same colors and graphic design elements can keep all your print materials cohesive and will help to promote your brand.  Continue reading for more on graphic design tips.
  

Networking for the Nervous

Does networking make your palms sweat? There are a lot of people who simply find business networking to be a very stressful process, while others are naturally more social and easily meet new people and talk to anyone they cross paths with.  Continue Reading.

 
About Melberg Marketing
Melberg Marketing specializes in powerful copywriting, compelling graphic design and professional marketing consulting that gets you noticed - both online and off. If you'd like to start marketing DIFFERENTLY, give us a call at 952-473-1007 today!
Ask us how we can help you market YOUR business on the Internet... Today!

Want to see more articles like these? Visit our website and click on "learn more" from the home page - you'll find our past issues of Blue Chip Tips archived there for your reading enjoyment.

Want to use these articles in YOUR eZine or business publication? You can, as long as you include this complete blurb with it: Online entrepreneur Caroline Melberg, "the Blue Chip Marketing Guru" publishes the popular "Blue Chip Tips" eZine every other week. If you're ready to jump-start your marketing, increase your sales and ignite your speed to market by learning "insider" Blue Chip Marketing secrets, get your FREE tips now at www.melberg.com.

Caroline Melberg · Melberg Marketing · caroline@melberg.com · 952-473-1007 · www.melberg.com

  

About the Publisher

Entrepreneur and outdoor photography adventurer Caroline Melberg is President and CEO of Melberg Marketing, Inc., a full-service Virtual, Integrated Marketing Communications Agency. She has over 20 years of experience creating marketing communications materials and affiliate program materials for some of the largest and most successful companies in the world including AT&T, AT&T Wireless, IBM, McDonald's, Exide Technologies, Motorola and Northwest Airlines.

Her every-other-week column, Blue Chip Marketing Secrets is syndicated online, and she publishes the popular eZine, Blue Chip Tips : The Secrets of Blue Chip Marketing... Revealed!

She lives in Wayzata, Minnesota with her husband and business partner Steve, her dad Jerome, and their loyal dog, Maverick. For more information about Melberg Marketing and the Virtual Marketing Communications Agency Concept, or to sign up for the Free eZine, Blue Chip Tips, go to
www.melberg.com or contact Caroline at 952-473-1007.


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