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Dear Caroline,
Read on this week to find out which traditional marketing techniques still work today.  You will also see that we presented some information on why you need a graphic design company to design your brochures and how to find one within your budget.  These are just two of the topics we covered for you this week.
 
As Always, Happy Marketing!
 
Caroline
 

3 Traditional Marketing Ideas to Build Visibility in Your Community

Traditional marketing. It is still important to advertise offline, but many people get so caught up in opt-in lists, online marketing and social media that they lose sight of the importance off traditional marketing methods. Read more to find out which techniques work the best. 

ISSN: 1933-737X
February 21, 2008
Volume 3, Issue 7



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Published by Caroline Melberg
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Traditional Marketing: Be Proactive in Promotion

There are a lot of great traditional marketing techniques, but some are more suited to small businesses than others. Traditional marketing techniques are still very valid in today´s market. Integrated marketing just makes sense, but don´t forget to focus on traditional marketing, too.  Read on to find out what traditional marketing techniques will still work, today.

  

Direct Mail: Postcards Could Be Your Best Friend

Direct mail is a traditional marketing method that has worked for decades and will likely work for many more. Postcards in particular are a great way to cut costs while still making an impact.  Many people will keep a postcard handy, if it has useful information or a coupon on it, as well. Postcards will be cheaper for you, the advertiser, as well. Direct mailing costs may be less as well, depending on the size of your postcard.  Continue Reading.

  

Graphic Design Makes Your Brochures Come Alive

Most people think graphic design is highly overrated. While you can definitely do your own brochures, there´s more to graphic design than dragging and dropping photos in your text areas. If you have been letting someone inexperienced do your graphic design, it might be time to check out what a proper graphic designer can do for you. Continue reading for more information on brochures.

  

Find a Graphic Design Company That Fits Your Budget 

Anyone who has ever tried to find a decent graphic design company on a budget knows how difficult this can be. Many graphic design artists are either lousy at what they do or are priced far too high for the small business on a shoestring. It can take some time to find a good graphic design company that fits your budget and your quality requirements, but it is worth it. Read on for some ways to find a good one. Read on for tips on finding a graphic design company.

 
  

5 Copywriting Words To Make Readers Drool

Some copywriting is just more effective and studies are constantly being done to find more effective methods of using our words to get readers to buy or sign up for the offer that you want them to. Some words were so effective that they have been overused, but there are still plenty that will make your copywriting sizzle and your readers drool!  Read on to see more copywriting tips

 
About Melberg Marketing
Melberg Marketing specializes in powerful copywriting, compelling graphic design and professional marketing consulting that gets you noticed - both online and off. If you'd like to start marketing DIFFERENTLY, give us a call at 952-473-1007 today!
Ask us how we can help you market YOUR business on the Internet... Today!

Want to see more articles like these? Visit our website and click on "learn more" from the home page - you'll find our past issues of Blue Chip Tips archived there for your reading enjoyment.

Want to use these articles in YOUR eZine or business publication? You can, as long as you include this complete blurb with it: Online entrepreneur Caroline Melberg, "the Blue Chip Marketing Guru" publishes the popular "Blue Chip Tips" eZine every other week. If you're ready to jump-start your marketing, increase your sales and ignite your speed to market by learning "insider" Blue Chip Marketing secrets, get your FREE tips now at www.melberg.com.

Caroline Melberg · Melberg Marketing · caroline@melberg.com · 952-473-1007 · www.melberg.com

  

About the Publisher

Entrepreneur and outdoor photography adventurer Caroline Melberg is President and CEO of Melberg Marketing, Inc., a full-service Virtual, Integrated Marketing Communications Agency. She has over 20 years of experience creating marketing communications materials and affiliate program materials for some of the largest and most successful companies in the world including AT&T, AT&T Wireless, IBM, McDonald's, Exide Technologies, Motorola and Northwest Airlines.

Her every-other-week column, Blue Chip Marketing Secrets is syndicated online, and she publishes the popular eZine, Blue Chip Tips : The Secrets of Blue Chip Marketing... Revealed!

She lives in Wayzata, Minnesota with her husband and business partner Steve, her dad Jerome, and their loyal dog, Maverick. For more information about Melberg Marketing and the Virtual Marketing Communications Agency Concept, or to sign up for the Free eZine, Blue Chip Tips, go to
www.melberg.com or contact Caroline at 952-473-1007.


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