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Dear Caroline,
This week I made posts for you that featured tips on getting people to like you, traditional marketing techniques that still work and why blogging is the best medium.  These are just a few of the topics covered on my blog this week.  I hope that at least one post was helpful to you.
 
As Always, Happy Marketing!
 
Caroline
 

Traditional Marketing Techniques That Work

If you´ve ever seen an ad for a weight loss product, you´ve seen this traditional marketing tip in action. Traditional marketing is still very effective. Using these techniques will move your business forward and help you gain publicity and sales, something that every business, big or small can use.  Continue reading.

ISSN: 1933-737X
January 31, 2008
Volume 3, Issue 4



Published every Thursday. To manage your subscription, scroll to the bottom of the e-mail.
 
 
 
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Published by Caroline Melberg
Melberg Marketing © 2007
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Small Business Website Content to Draw Visitors

The first step toward getting people to buy from you online is to get them to your website. That can be done in a myriad of ways, but perhaps the best method is via website content. If you have keyword optimized web content, your articles will tend to appear in the search results for those keywords, depending on how well the page is optimized. Content is king, as they say and it really does work to keep people interested in your business website. Want to know more? Continue reading.

  

Press Release Titles to Get You Publicity

In order to get your press release read, you need to have a really great title. The best method of getting an editor´s attention with your press release title is to craft it after a proper newspaper title. By using great press release titles, you can ensure that more editors will pick up your story.  Check out these handy tips.

  

Why Blogging is the Best Marketing Medium

Blogging allows you to build a community with your clients and potential clients. People are social creatures, both in real life and on the internet. Mention your business here and there and you´ll find that you get higher quality visitors to your business website, people who feel they know you and people who trust you because you´ve been giving them great advice all along.  If you haven´t started blogging yet as a way to market your business, it´s time to get moving. You´ll be amazed at how much it helps your business. Read more on blogging.

  

Blue Chip Marketing: Know Your Business Terms 

I´ve put together a glossary of business terms on my website.  Along with all the other helpful information on the site, the business glossary will help you decipher those odd terms that you hear from time to time among the business savvy. Read more about the business glossary.

  

A Networking Tip To Get People to Like You

First impressions count for a lot when you are networking. Causing a bad impression can really limit your business clout, so it pays to get people to like you right off the bat. People like to talk about themselves and their business. Listening to you talk about yourself and your business? Every event you attend is a potential networking event. That includes dinners, church, potlucks, and family gatherings, as well as business related seminars and conferences. Then be an active listener. This technique serves two purposes. Learn more about this networking tip by continuing to read.

About Melberg Marketing
Melberg Marketing specializes in powerful copywriting, compelling graphic design and professional marketing consulting that gets you noticed - both online and off. If you'd like to start marketing DIFFERENTLY, give us a call at 952-473-1007 today!
Ask us how we can help you market YOUR business on the Internet... Today!

Want to see more articles like these? Visit our website and click on "learn more" from the home page - you'll find our past issues of Blue Chip Tips archived there for your reading enjoyment.

Want to use these articles in YOUR eZine or business publication? You can, as long as you include this complete blurb with it: Online entrepreneur Caroline Melberg, "the Blue Chip Marketing Guru" publishes the popular "Blue Chip Tips" eZine every other week. If you're ready to jump-start your marketing, increase your sales and ignite your speed to market by learning "insider" Blue Chip Marketing secrets, get your FREE tips now at www.melberg.com.

Caroline Melberg · Melberg Marketing · caroline@melberg.com · 952-473-1007 · www.melberg.com

  

About the Publisher

Entrepreneur and outdoor photography adventurer Caroline Melberg is President and CEO of Melberg Marketing, Inc., a full-service Virtual, Integrated Marketing Communications Agency. She has over 20 years of experience creating marketing communications materials and affiliate program materials for some of the largest and most successful companies in the world including AT&T, AT&T Wireless, IBM, McDonald's, Exide Technologies, Motorola and Northwest Airlines.

Her every-other-week column, Blue Chip Marketing Secrets is syndicated online, and she publishes the popular eZine, Blue Chip Tips : The Secrets of Blue Chip Marketing... Revealed!

She lives in Wayzata, Minnesota with her husband and business partner Steve, her dad Jerome, and their loyal dog, Maverick. For more information about Melberg Marketing and the Virtual Marketing Communications Agency Concept, or to sign up for the Free eZine, Blue Chip Tips, go to
www.melberg.com or contact Caroline at 952-473-1007.


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