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Dear Caroline, |
| Amateurs,
beginners, and even more experienced marketers will
benefit from this weeks back to basics theme.
Even marketers that have been successful for a while
can use a refresher course in the core marketing concepts,
once in a while. I hope you find one post this
week that will help get your marketing on the right
track.
As Always, Happy Marketing!
Caroline
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Branding your small business is a vital process,
yet many small business owners have no idea of how
to go about it. Branding for your small business needs
to be an ongoing project.
For
more on branding continue reading.
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ISSN:
1933-737X
May 1, 2008
Volume 3, Issue 17
Published every Thursday. To manage your subscription,
scroll to the bottom of the e-mail.
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Note: Please "whitelist" our e-mail
address: bluechiptips@melberg.com
Or add us to your address book so our
messages aren't accidentally confused by your ISP
as spam. We hate spam. Spam is bad. |
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| Online
publicity is a huge thing these days. Every small
business should have a business website. A professional
web designer can have your professional looking business
website up in a jiffy and SEO friendly. There are
a few things to keep in mind when hiring someone to
design your business website. Read
on to find out more about online publicity. |
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Traditional marketing is great, but email marketing,
even if you arenīt using internet for anything else,
can really make a huge difference in your offline
business. It isnīt difficult to get people to sign
up for your email marketing list. Then the email
marketing begins!
Continue
Reading.
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When you head to a trade show or conference, you
will find that your circle of networking contacts
suddenly expands. There are a huge variety of possibilities
online for networking. Networking for small business
is a huge part of finding new clients. If you have
been delaying your networking itīs high time you
got started! Continue
reading for more on networking.
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Thereīs absolutely no reason you you have to
write a ten page press release for your business.
Editors are busy people and if you want to get
their attention, going with a short, one page
press release is ideal. One page press releases
force you to get to the point very quickly, but
that can actually be an advantage. Continue
reading for more on press releases.
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Copywriting
can be hard. Donīt make these copywriting mistakes
and youīll already be leaps and bounds ahead of
many beginners. Continue
Reading.
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| About
Melberg Marketing
Melberg Marketing specializes in powerful copywriting,
compelling graphic design and professional marketing
consulting that gets you noticed - both online and
off. If you'd like to start marketing DIFFERENTLY,
give us a call at 952-473-1007
today!
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| Ask
us how we can help you market YOUR business on the
Internet... Today!
Want to see more articles like these?
Visit our website and click on "learn more" from the
home page - you'll find our past issues of Blue Chip
Tips archived there for your reading enjoyment.
Want to use these articles in YOUR eZine
or business publication? You can, as long
as you include this complete blurb with it: Online
entrepreneur Caroline Melberg, "the Blue Chip Marketing
Guru" publishes the popular "Blue Chip Tips" eZine
every other week. If you're ready to jump-start your
marketing, increase your sales and ignite your speed
to market by learning "insider" Blue Chip Marketing
secrets, get your FREE tips now at www.melberg.com.
Caroline Melberg · Melberg
Marketing · caroline@melberg.com
· 952-473-1007 · www.melberg.com
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About the Publisher Entrepreneur
and outdoor photography adventurer Caroline Melberg
is President and CEO of Melberg Marketing, Inc., a
full-service Virtual, Integrated Marketing Communications
Agency. She has over 20 years of experience creating
marketing communications materials and affiliate program
materials for some of the largest and most successful
companies in the world including AT&T, AT&T Wireless,
IBM, McDonald's, Exide Technologies, Motorola and
Northwest Airlines.
Her every-other-week column,
Blue Chip Marketing Secrets
is syndicated online, and she publishes the popular
eZine, Blue Chip Tips : The Secrets of
Blue Chip Marketing... Revealed!
She lives in Wayzata, Minnesota with her husband and
business partner Steve, her dad Jerome, and their
loyal dog, Maverick. For more information about Melberg
Marketing and the Virtual Marketing Communications
Agency Concept, or to sign up for the Free eZine,
Blue Chip Tips, go to www.melberg.com
or contact Caroline at 952-473-1007. |
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