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Dear Caroline,
Branding tips, marketing plans and direct mail tips are just the highlights for this week.  If you have a marketing plan in place all of the posts this week will help you refine areas of that plan, if you don't have one now is the the time to start building one and the tips this week are a great starting point.
 
As Always, Happy Marketing!
 
Caroline
 

Branding Tips for Small Businesses

Branding is a vital part of growing your business.  Branding can really help establish your business as the place to go for your particular product or service.  For more on branding tips continue reading.

ISSN: 1933-737X
April 17, 2008
Volume 3, Issue 15



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Published by Caroline Melberg
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Why Blogging Can Be a Great Addition to Your Marketin

If you spend a couple of days writing posts and then post them over the coming weeks, you´ll find that it´s a lot less stressful than posting daily.  Ghostwriters will post to your blog for a modest fee and are usually experts in SEO, as well.  Blogging doesn´t have to be a big, scary thing.  Read on to find out more about blogging.

  

Get Online Publicity for Free

By getting some online publicity. This is a great way to increase public knowledge of your business and get more people interested. Writing blog posts for other people is a great way to draw attention and gain some online publicity as an expert. Offer to give them an interview in exchange for a link and build your online publicity.  Continue Reading.

  

Marketing: Start with a Plan

Marketing is vital for small business growth and in order for your marketing to be effective, you really need to have a plan in place. Jay Lipe has written an ebook that I recommend reading if you need help coming up with a marketing plan.  Continue reading for more on marketing plans.

  

3 Direct Mail Tips to Boost Responses 

Direct mail is often overlooked as a marketing medium these days, since email is cheaper and faster.  Continue reading for more on direct mail.

Copywriting: Why You Should Outsource

Copywriting is a very important part of any business. A good business owner knows what his or her strengths and weaknesses and focuses on the strengths while allowing others to deal with the weaknesses.  Continue Reading.

 
About Melberg Marketing
Melberg Marketing specializes in powerful copywriting, compelling graphic design and professional marketing consulting that gets you noticed - both online and off. If you'd like to start marketing DIFFERENTLY, give us a call at 952-473-1007 today!
Ask us how we can help you market YOUR business on the Internet... Today!

Want to see more articles like these? Visit our website and click on "learn more" from the home page - you'll find our past issues of Blue Chip Tips archived there for your reading enjoyment.

Want to use these articles in YOUR eZine or business publication? You can, as long as you include this complete blurb with it: Online entrepreneur Caroline Melberg, "the Blue Chip Marketing Guru" publishes the popular "Blue Chip Tips" eZine every other week. If you're ready to jump-start your marketing, increase your sales and ignite your speed to market by learning "insider" Blue Chip Marketing secrets, get your FREE tips now at www.melberg.com.

Caroline Melberg · Melberg Marketing · caroline@melberg.com · 952-473-1007 · www.melberg.com

  

About the Publisher

Entrepreneur and outdoor photography adventurer Caroline Melberg is President and CEO of Melberg Marketing, Inc., a full-service Virtual, Integrated Marketing Communications Agency. She has over 20 years of experience creating marketing communications materials and affiliate program materials for some of the largest and most successful companies in the world including AT&T, AT&T Wireless, IBM, McDonald's, Exide Technologies, Motorola and Northwest Airlines.

Her every-other-week column, Blue Chip Marketing Secrets is syndicated online, and she publishes the popular eZine, Blue Chip Tips : The Secrets of Blue Chip Marketing... Revealed!

She lives in Wayzata, Minnesota with her husband and business partner Steve, her dad Jerome, and their loyal dog, Maverick. For more information about Melberg Marketing and the Virtual Marketing Communications Agency Concept, or to sign up for the Free eZine, Blue Chip Tips, go to
www.melberg.com or contact Caroline at 952-473-1007.


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